CHOPARD THE PASSION FOR EXCELLENCE BOOKS the perfume company under the

the perfume company under the name of La Reine des Fleurs (the Queen of Flowers) was founded by Michel Adam

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CHOPARD THE PASSION FOR EXCELLENCE BOOKS the perfume company under theFounded by watchmaker Louis Ulysse Chopard in 1860, this Swiss company has long been synonymous with luxury and quality. Known throughout the world for its fine timepieces and jewelry, Chopard never rests on its laurels. Constantly innovating, yet always mindful of its heritage, this company typifies the highest standards. This archival record charts the extraordinary story of the company's development, featuring the dynamic Scheufele family, who